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Yoyi Farms

Branding
Yoyi Farms is an agro-processing company based in Benin City, Nigeria. The company prides itself on providing fresh and high-quality produce to its customers, while supporting local farmers and promoting sustainable agriculture practices.
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Target Audience

Yoyi Farms' primary target audience are women, chefs, restuarants and generally food enthusiasts. These individuals are looking for reliable and trustworthy suppliers who can consistently provide them with fresh, high-quality produce at competitive prices. Additionally, Yoyi Farms' target audience is environmentally conscious and values the importance of sustainable farming practices.
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Brand Personality

Yoyi Farms' brand personality is that of a reliable, trustworthy, and environmentally conscious supplier. The company is committed to sourcing the freshest and highest quality produce from local farmers, while also supporting sustainable agriculture practices. Yoyi Farms' brand personality is grounded in a sense of responsibility to its customers, farmers, food lovers and the environment.
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Conclusion

Yoyi Farms is an agro-processing company is committed to providing fresh and high-quality produce to its customers, while supporting local farmers and promoting sustainable agriculture practices. The company's brand personality is that of a reliable, trustworthy, and environmentally conscious supplier, and its key messaging revolves around its commitment to quality, sustainability, and customer service. Yoyi Farms' brand values include quality, sustainability, reliability, trustworthiness, and customer service, and its brand positioning is based on a combination of product quality, environmental responsibility, and customer service.
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